Do you enjoy a bit of house music with your hoisin? How about some Jay Z with that jalfrezi? Or maybe even a slice of Mozart with a mozzarella? Whatever the soundtrack to your supper, check out the results of our recent scientific study – which has matched top takeaway meals with perfect music choices for the first time ever.
We enlisted renowned Oxford University professor Charles Spence to test certain types of music when paired with different takeaways. The results were about as mixed as a spice bag– with popstrel Taylor Swift deemed as making Chinese takeaway taste better, and indie rock making curry that little bit spicier!
Order tonight on JUST EAT and check out the perfect mood music below.
Jazz music was a popular choice of digital seasoning for most food types in the study, but particularly so with Sushi and Thai food. This is related to sensation transference – in the study participants enjoyed listening to Jazz tracks. Positive lyrics are said to transfer to the enjoyment of tasting food.
Pop tracks such as Ed Sheeran’s hit ‘Sing’ are perfect for Chinese. Research has shown that while loud music actually suppresses our ability to taste sweet and salty foods, playing tracks that are higher in pitch, faster in tempo, and dissonant can bring out sourness in dishes such as a Chinese Sweet and Sour.
Opera favourite Nessun Dorma, and classical music, such as Vivaldi, boosted the expected deliciousness of Italian. But if you’re more partial to listening to Dance or Hip Hop whilst eating your pizza , think again! Research shows that it can have a negative effect on the enjoyment of food.
Believe it or not, Indie Rock (think The Arctic Monkeys) best compliments the spice in a curry. The arousal level of the atmosphere and energy of the ‘powerful’ drums and vocals in rock music may have an influence on the expected spiciness of the food crossmodally in the brain. Playing rock music also led to the takeaway food being rated 4% spicier than listening to any other music.